Tips for Consistency in Text-to-Video Guidelines on the runway

Achieving consistency in AI-generated text-to-video prompts is critical to a smooth and engaging viewing experience. When AI-generated videos maintain a consistent style, tone, and pace, they enhance audience understanding and increase trust and engagement with your content.

Inconsistent video elements can confuse viewers, making your message more difficult to digest. Therefore, consistency is an important component of effective storytelling in the world of AI-generated videos, laying the foundation for engaging and cohesive long-form videos.

These tips are mainly for someone who wants to tell a story with the same characters, setting, feel, tone, or just one of these elements. Furthermore, these tips are only for text-to-video prompts and do not use any AI-generated images as the source for the videos (another great technology).

For reference, we will discuss the short video above. To keep things simple, it doesn’t have a script, so we don’t have to stick to rapidly changing scenes, environments, and characters.

Simple operation

Once you have the concept in mind, start writing prompts in Runway Gen2.

For the video above, my first take was a “wide shot of a dead forest, of a man entering the woods, in super high definition, grays and blacks.” Click on the free preview and you will get 4 options to choose from. Pick one to create, and repeat this process until you have your first clip exactly the way you want it.

Once you have something you like, the first thing you have to do is copy the initial number from the initial clip into a Word or Google Doc, just in case something goes wrong, it will save it.

The starting number is what the template used to generate the personality, colors, and look and feel of your initial clip. So you will enter the same initial number on subsequent prompts.

The raw number can be copied from the raw video saved in the assets folder.

Depending on how you work, you can lock the starting number into the prompt box. But remember, if you walk away from the claim box, you will have to re-add the asset number and re-lock it when you return.

Also, be sure to save each prompt that you used to create a successful clip. This helps keep your thoughts organized. Another tip is to use the entire claim from the initial claim and only make updates for the things you want to change in each segment.

For example, below is my entire workflow for the above video. You can see what you changed at each prompt:


Seed #3512659705

  • wide shot of a dead forest, A man enters the forestUltra-clear, gray and black tones
  • Wide shot of the dead forest, ultra high definition, gray and black tones
  • wide shot of a dead forest, Looking left and rightgray and black tones
  • wide shot of a dead forest, Faces start to appearr, ultra high resolution, gray and black tones
  • wide shot of a dead forest, Faces turn into demonsgray and black tones
  • wide shot of a dead forest, man walkinggray and black tones
  • wide shot of a dead forest, crow on a stump;gray and black tones, less light
  • wide shot of a dead forest, Anguished man’s facegray and black tones, less light

Final thoughts

If this is your first attempt at trying to convert text to video, feel free to try out the entire workflow exactly as you outlined it. Use the same starting number for all claims and see what you can get. Generational models may look a little different, but they will likely get you in the same ballpark as the initial video you created. good luck.


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